“Mahan Khalsa's 'Let's Get Real or Let's Not Play” highlights the need for salespeople in B2B companies to put customer sales success first by turning sales approaches based on numbers and quotas into customer-oriented solutions. The unique approach provides deep market insights and a fresh look at sales by aiming for true customer success and long-term customer relationships.

“Work Rules!” by Laszlo Bock provides insights into Google's innovative corporate culture, which promotes employee motivation and retention through a high level of freedom and transparency: a must for B2B entrepreneurs who want to increase their sales performance.

Monetizing Innovation' by Madhavan Ramanujam advises companies to design products around the final price instead of doing so the other way around, which often requires revision. This approach maximizes clients' willingness to pay and increases profitability.

“Multipliers” by Liz Wiseman shows how leaders can harness the full potential of their employees by creating collaborative environments in which every team member multiplies their intelligence and abilities. A must for B2B entrepreneurs with a focus on sales who want to learn how to become an intelligence and skill multiplier for their team.

“Hire right, higher profits” by Lee B. Salz shows a systematic approach to improving sales recruitment in B2B companies that achieve high sales by attracting and effectively developing top sales talent.

“Never Eat Alone” by Keith Ferrazzi underlines how crucial a strong professional network is for the success of technology entrepreneurs with a sales focus. By building and maintaining meaningful, mutually beneficial relationships, they can grow their businesses and create an environment in which success is shared together.

“Understanding the Agile Manifesto” by Larry Apke is an in-depth guide to implementing agile methodology based on his experience to achieve true agility, useful for technology entrepreneurs in B2B sales. It increases the understanding and benefits of flexibility, efficiency, and customer satisfaction.

“Who's Got Your Back” by Keith Ferrazzi teaches B2B entrepreneurs how to avoid isolation by building a dream team and use the collective intelligence from their own networks to overcome challenges and achieve business goals.

“Gap Selling” by Keenan enables entrepreneurs to identify the needs of their customers and to close the gap between current and target conditions through problem-centered selling. Through deep questions and customer insight, they increase their sales success and gain influence.

“Tech-Powered Sales” offers entrepreneurs profound insights into the use of new technologies and data analytics to optimize their B2B sales strategies. It provides innovative perspectives on the modern, technology-driven sales market.

“Management 3.0" by Jurgen Appelo offers innovative approaches to lead agile development teams and develop agile leaders. He describes how to create an environment in which agile methods can flourish by promoting the self-organization and evolution of teams.

“The qualified sales manager” by John McMahon highlights weak points in the sales of b2b companies and presents proven methods and measurable metrics for optimization. With a focus on tech-oriented entrepreneurs, the book provides valuable insights for more productive sales performance and bigger deals.

“Leadership: The 21 Most Important Leadership Principles” by John C. Maxwell is an essential guide for entrepreneurs that provides deep insights into effective leadership practices and can maximize the potential of teams and companies.

“Measure What Matters” shows how OKRs drive growth by targeting ambitious goals that improve focus, direction, progress tracking, and motivation. The author stresses the importance of a culture of continuous improvement and accountability.

The book “What Every BODY is Saying” by Joe Navarro teaches tech entrepreneurs to recognize and interpret non-verbal signals in sales situations in order to understand the true intentions and emotions of the interlocutors. It combines FBI techniques with everyday interactions to improve the ability to interact with customers and partners, resulting in higher sales figures and better business relationships.