“Hire right, higher profits” by Lee B. Salz shows a systematic approach to improving sales recruitment in B2B companies that achieve high sales by attracting and effectively developing top sales talent.
The book “Hire Right, Higher Profits” by Lee B. Salz addresses the problem of inefficient sales attitudes and their impact on profit. Salz offers a solution through a systematic approach to defining unique requirements for sales hiring, attracting top talent and effectively designing offers. The result is the hiring of high-potential sales staff who successfully fulfill specific roles in the company, combined with a development program to realize this potential. A structured selection process and ongoing development programs are essential to achieve the desired results.
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