The book 'The SaaS Sales Method' addresses inadequate sales processes in the SaaS sector and offers a science-based method for developing tailor-made sales processes. It highlights the role of customer motivations and offers a structured strategy for effective revenue generation.
Jacco Van Der Kooij, Fernando Pizarro, Dominique Levin, Dan Smith, Winning by Design
Scale Sales Efficiently
The book addresses the problem of inadequate sales processes in the SaaS sector, offers as a solution a scientifically based method for developing a sales process tailored to the specific needs of the target market, and highlights the importance of understanding customer motivations. The result is a structured approach that leads to more effective revenue generation by revealing the mathematical background of every step in the sales process and thus supporting sales managers in designing their sales strategies.
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