“Next Level Sales Coaching” shows solutions to the challenges in B2B sales teams — efficiency and success rates improve through proactive coaching and a culture of respect. The focus is on the role of the sales manager, with the aim of achieving higher satisfaction, better recruiting and increased market shares.
The book addresses the problem of B2B sales teams, of which only around 56.9% reach their quotas regularly. The solution is proactive sales coaching and a strong culture of appreciation and respect to increase efficiency and success rates. The authors emphasize the crucial role of sales managers in developing and promoting their teams. The result is improved sales skills, higher employee satisfaction and thus easier recruitment of top sales talent, which leads to an increase in market share and company value.
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