“The Leading Brain” provides neuroscientific insights to improve working methods and decision-making processes. It provides sales entrepreneurs in the B2B sector with innovative, efficient strategies to increase productivity and satisfaction.
“The Leading Brain” is a groundbreaking work by Friederike Fabritius and Hans W. Hagemann, which offers deep insights into neuroscience to explain how to work smarter, better and happier. By applying neuroscientific findings to the world of work, the authors suggest practical strategies to increase productivity, promote creativity, and lead a more fulfilling working life. This book is an essential guide for entrepreneurs and sales professionals who want to optimize their performance and achieve a happier professional life.
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