“The hard thing about hard things” addresses challenges when building a company in times of crisis and offers concrete, unembellished solutions for managers. It is a must for B2B sales entrepreneurs who are looking for robust, success-oriented leadership even in difficult times.
The book addresses the complex challenges of building a company, particularly in times of crisis. Proposed solutions include direct, light-hearted advice for executives about decision-making, human resource management, and relationships with investors. The result: more robust corporate governance that remains success-oriented even in difficult times. A must-read for tech entrepreneurs in sales who want to learn how to navigate through tough times.